Name: Pop Theory in Practice: Teaching the Building Blocks of Modern Hits
Start: 2026-07-15T12:00:00+0200
End: 2026-07-15T12:45:00+0200

Welcome to the APMExMEMECO Italy 2026 Conference!
Here you can register and update your Sched profile. A draft schedule will be available May 15th, when you’ll be able to explore sessions and build your agenda.

Questions? Visit our website or email [email protected].

Join us July 14–16 in Sulmona, Italy, as we share voices and shape the future of popular music, identity, and education.

You will be able to validate your attendance (Check-In to sessions) using your personal schedule.

Pop Theory in Practice: Teaching the Building Blocks of Modern Hits

Wednesday July 15, 2026 12:00pm - 12:45pm CEST

Liceo Ovidio - Room 2

Music theory was originally developed to describe and explain the Euroclassical repertoire. While its foundations remain essential, relying on traditional theory alone to teach contemporary commercial songwriting and production is a bit like giving students an old map to navigate a city that has transformed. Drawing on systematic analysis of today’s chart-topping songs, this session introduces frameworks that expand traditional theory to include the elements, patterns, and conventions that define today’s commercial music landscape.

Speakers

David Penn

Co-Founder, Hit Songs Deconstructed

David Penn is the co-founder of Hit Songs Deconstructed, a leading educational platform that provides detailed data and analysis on the craft and trends behind today’s hit songs. Often described as “music theory for popular music,” Hit Songs Deconstructed has become an essential... Read More →

Yael Penn

Co-Founder, Hit Songs Deconstructed

Yael Penn is the co-founder of Hit Songs Deconstructed, a leading music platform that provides detailed data and analysis on the craft and trends behind contemporary hit songs. Often described as "music theory for popular music," Hit Songs Deconstructed has become an essential resource... Read More →

Wednesday July 15, 2026 12:00pm - 12:45pm CEST
Liceo Ovidio - Room 2 PIAZZA XX SETTEMBRE 13, 67039 SULMONA (AQ)

Panel

MEMECO x APME International Conference 2026

David Penn

Yael Penn

Get help with the event

MEMECO x APME International Conference 2026

David Penn

Yael Penn

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